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Throughout 2009, excited ice cream-loving kids who visit Friendly's will be able to search the restaurants for hidden codes to use in an online game to win fantastic prizes and try their luck at taking over the Friendly's virtual ice cream factory.

Kids See the World through “Sprinkle-Vision” at Friendly’s

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Restaurant Focuses on Delivering Family Fun at all of its 500+ Locations

As many of my readers know I’m a New England native.  As a matter of fact, I’ve lived in the same town in Connecticut virtually all of my life.

From the time I was a kid, the Friendly’s in our town was always the place to go.

As a teenager in high school, my crowd could be found after school or after any activities such as basketball or football games  enjoying  all of our favorites off the menu  ~  burgers, fries and milkshakes.  My personal favorites were the Chocolate Fribble and Fishamajig!  Friendly’s was the place where many of my friends started their first job!  As a new mom, I would take my daughters and mother-in-law along to Friendly’s for lunch.  Now as a Baby Boomer Grandmom, Friendly’s is my granddaughter, ‘Lil Moomette’s  favorite place to go and get ice cream!

Throughout 2009, excited ice cream-loving kids who visit Friendly’s will be able to search the restaurants for hidden codes to use in an online game to win fantastic prizes and try their luck at taking over the Friendly’s virtual ice cream factory.

friendlysEach child guest will receive a pair of Sprinkle-Vision glasses with red lenses that will allow them to view the codes hidden throughout Friendly’s restaurant locations. Kids can write down the codes at the store and when they get home, with the help of parents, visit I Wanna Go To Friendlys to gain access to Friendly’s virtual ice cream factory. Once inside, kids will be challenged to navigate through multiple levels, and play a series of puzzles and games in order to win real-life prizes.

friendlysmoo-copyThe lucky grand-prize winner will get the chance to participate in an upcoming Friendly’s kids commercial, and will receive free ice cream for a year. Three prize winners will receive a tour of the real Friendly’s ice cream factory, and 27 winners will win free ice cream for a year.

“We pride ourselves on creating a fun family environment in our restaurants,” said Ned R. Lidvall, President and CEO of Friendly Ice Cream Corporation. “We want to offer a relaxing experience to parents and an entertaining one to kids.”

Friendly’s has recently introduced new kids menu items, including Popcorn Chicken, a Vol-Cone-O Sundae and Apple Slices.  Each kids meals comes with a choice of beverage, entrée and ice cream dessert.

About Friendly Ice Cream Corporation

Friendly Ice Cream Corporation is a vertically integrated restaurant company serving signature sandwiches, entrees and ice cream desserts in a friendly, family environment in more than 500 company and franchised restaurants throughout the Northeast. The company also manufactures ice cream, which is distributed through more than 4,000 supermarkets and other retail locations. With a 73-year operating history, Friendly’s enjoys strong brand recognition and is currently revitalizing its restaurants and introducing new products to grow its customer base.

For additional information on participating Friendly’s locations please visit: Friendlys

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One comment

  1. I love your site, and boy that sounds great. Sounds like fun for the kids and mmmmmmm ice cream

    l’s last blog post..Zula World Private Beta Test Opportunity

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