Help Make Communities Better
Our family has always been pet-friendly. We had a purebred Black Lab before the girls were born and as they were growing up. Now I have a grand-dog, also a Black Labrador.
My own Lab was leash-trained, and didn’t roam freely, even in our own backyard. The grand-dog, however, was trained off-leash, feels quite at ease responding to commands, and is quite social with other dogs and people.
Through combined efforts and donations, my town recently opened a dog park. Dog Parks are becoming more and more popular. Not only are they fun for our dogs but , but are also a great place for humans to interact. They provide a place for dogs to run off leash and socialize with other dogs, as well as allowing for owners to socialize at the same time.
Unfortunately not all communities have Dog Parks available for our canine friends.
I’ve been asked to let you know that through the Pepsi Refresh Project, Pepsi will give away more than $20 million dollars to fund projects – both big and small – that help make communities better. The company invested significant resources, and opted not to advertise at the Superbowl this year, in order to support meaningful social engagement.
Through grass-roots community effort, our town has also upgraded a local playground to make it more handicapped accessible as well as added new lights for the football field at the high school. Neighboring towns were able to build a skateboard park, and another one built new sports fields for youth lacrosse, baseball and football programs.
Pepsi wants to hear what needs they can help fulfill for you and your community.
Each month, you have the opportunity to submit a project in one of six categories:
- arts & culture
- food & shelter
- the planet
At the end of the month, Pepsi will post the top submissions on their website and let the public vote on who should win grants ranging from $5,000 to $250,000 (totaling up to $1.3 million dollars!)
Lauren Hebart, Mom and CMO of Sparking Brands at Pepsi was interviewed and states:
Why is Pepsi Refresh Unique?
The program is unique because it puts the power in the hands of the consumer. Individuals submit their ideas and then the nation votes on the idea that moves them the most. This is done in a very ground up way. Essentially, we’ve democratized the process.
As a Mom what types of lessons do you hope children learn by getting involved in community projects?
Parents want to instill good values in their children and encourage them to act on their ideas and beliefs. As a Mom myself, I’ve shared this program with other moms in my community and have found that it sparks a cord with everyone. I’ve also seen my own children get very excited about it. I think it just feels right to them
If you and your family have a fantastic idea for an improvement you’d like to see in your community, submit it for consideration for the March round of grants.
When I do drink soda, Pepsi is my beverage of choice. You can connect with the Pepsi Refresh program via Twitter (@pepsi) or on Facebook
Vote for your favorite submissions for February’s grants at RefreshEverything.com
There are many creative, fun and unique meaningful ways to give back, and Mom Central thinks it’s fantastic that Pepsi wants to help.
“I wrote this review while participating in a blog campaign by Mom Central on behalf of Pepsi Refresh. Mom Central sent me a gift card to thank me for taking the time to participate.”