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Archive for the 'Internet Marketing' Category

Apr 28 2009

Promoting Your Business on Twitter: Best Business Practices

If you’ve been around the social media circuit for any time, you know Twitter is the phenomenal micro-blogging platform revolutionizing the way people network and market their business. Twitter gains somewhere between 250,000 and 500,000 new users every month. The recently elected American President, Barak Obama, made Twitter a household name as the political pundits across the country marveled at the way his campaign team used the tool to reach millions of Americans with Obama’s message.

For all the people using Twitter effectively, there are also huge numbers of people who either don’t make good use of it at all or who try to overpower the platform and its users with unwanted spam.

Here are three of the best business practices for using Twitter effectively:

1. Use a complete profile. Twitter gives every user a profile page. Make the most of this space by uploading an actual photograph of yourself, providing your real name in your biography and offering information about and links to your website or blog.

People look at your profile page to decide if they want to follow your updates. They may also take a look when you post a message particularly relevant to them. When they get there, make sure you give them what they need to make an informed decision about your business. It may be the only shot you get.

2. Interact. Don’t just broadcast. Twitter is a social networking tool with the operative word being social. Don’t just blast your site information or the link to your sales page every time you use Twitter. Talk to people. Ask them what they do and how you can help them or ask about their family members or interests.

Twitter is great for conversations kept open enough for everyone to join in. General talk about a specific industry, process or training is a great way to get others involved in a discussion. If you engage in banter and chat on Twitter every time you use it, you may even find it a bit tough keeping up with all the followers you gain.

3. Share your expertise. The people with the highest rankings on Twitter are the ones who aren’t afraid to give away some of their best stuff.

Share tidbits of real information related to your area of expertise. If you’re a marketer, don’t just push products. Instead offer tips on how to build your list or ways to help your affiliates. If you’re a writer, offer tips on how to write an effective headline or what to say in an email campaign. Share enough of your knowledge to let people know you’re the real deal. It’s the fastest way to draw them to your website where you can sell then sell your products.

If you consistently follow these three business practices while interacting on Twitter, you are all but guaranteed to grow your business. Twitter is really all about interaction and relationships are all about give and take and showing respect. Using good business sense and common courtesy in your Twitter affairs will gain you not only followers and clients, but respect for your business as well.

Service Professionals for Online Businesses

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Apr 20 2009

How To Cash In On Article Writing: Top 5 Skills Demanded By Businesses

Article Writing is one of the Top 5 Skills Demanded By Businesses

I just read a recent hiring trend report from Elance.com hiring trends for February and found that article writing is one of the top 5 skills that businesses are outsourcing to freelancers. It’s really no surprise, especially since Elance caters mostly to online businesses. After all, what is the Internet made of? Images and WORDS… and it’s those words that are crucially important.

And believe me, most Internet marketers don’t have either the skill or the time to write – or both – and that means a lucrative opportunity for people like you with some writing skills.

But outside of article writing, there are other in-demand skills for online ghostwriting, such as copywriting, blogs, press releases, email marketing, white papers and more. This means less competition for you and more opportunities to specialize and actually charge MORE for your services.

If you’ve been thinking of breaking into ghostwriting and doing it quickly, I recommend this guide to ghostwriting.

It will show you:

- How to market your services without spending on advertising

- Where to find clients with deep pockets – Why and how to put up a professional website

- Which industries are virtual gold mines for ghostwriters

- How much to charge to actually make profit

- How to set yourself apart from your competition

- How to develop your portfolio especially when you haven’t
had a single client yet

…and more!

To have a successful ghostwriting business, you need the right tools and strategies that successful entrepreneurs use. This guide gives you the stories of two successful ghostwriters who earn a full-time income writing from home.

Not only are they inspirational, but they give great tips too.

The best part is, because this guide is written for Moms, the price is just right. In fact, you’ll easily earn back the cost of this guide with your first writing assignment. I better just stop writing about it and let you check it out yourself. Click here to learn more about the Just Add Sweat Home Business
Ideas for Women,  Get Paid To Write: Become A Ghostwriter.

Write for Pay

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Feb 13 2009

Using YouTube for Viral Marketing

Until YouTube came along, there was no social networking site that promoted user content in the form of video. This niche has catapulted YouTube to the forefront as a leading social networking site. Because of its ease of use and popularity, YouTube has become a launch pad for many business viral marketing campaigns as well.

Do you have a digital camcorder or webcam? If so, you can make a video that can be shared online. People like to see what others are doing. There is no better way to allow others to do just that, than through video media. YouTube is the largest generator of user video content on the web.

Yes, YouTube is another hot spot for kids on the Internet. They can create their own videos to upload or watch videos generated by their friends. Comments can be left on videos either praising or denouncing what they have seen. This feedback can be extremely useful for future video productions and marketing campaigns.

The best thing of all is that it is free to become a YouTube member. Once a member, it only takes a good video camera to create quality film capture for the public. The best videos are those from a wide angle for lots of movement like sports videos or still shots where someone performs a demonstration from a single spot. The more interesting you can make the video, the more hits it will get on the Internet.

Businesses have found a way to use YouTube to increase their bottom line as well. Videos are a great to head up a viral marketing campaign. What is viral marketing you might be asking? We do it all the time and many don’t even realize it.

When someone shares a good review of a product with us and we go out and buy it, that’s viral marketing. Essentially, it is word of mouth advertising. It also works on the negative. Poor reviews lead to lower sales of certain products. On the Internet, negative statements spread like wildfire.

With YouTube, the negative to a viral marketing video campaign is not being seen by anyone. Creating interesting footage of your business products and links pointing back to your website can drive traffic your way. Many YouTube business users have special landing pages on their websites just for people who discover them on YouTube.

Another way that many people create a viral marketing campaign via YouTube is to create their video, upload it to YouTube and at the end of the production, send visitors to their website to pick up a free report, product sample, or the ability to sign up for more information about their business.

Think about some of the ads that you see on television. How many times have you gotten to the end of the commercial and wondered what it was even about? A viral marketing video will talk about your business but present the material in an eye-catching way. Remember the Crazy Glue guy hanging from a beam by his hard hat? You might want to hang from the side of your garage instead of fifty stories in the air but you get the idea.

YouTube provides opportunities for businesses to market their business in a viral fashion. With high quality video and a bit of social networking around the site, traffic and sales will benefit. If you haven’t begun advertising your business via video, YouTube is the perfect place to start. It doesn’t cost a dime to put your business in front of millions, but can produce a return that maybe even you could never have imagined.



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Jan 08 2009

Twitter ~ Personalize Your Business, WAHM or Personal Profile With a Custom Background

Customized Tweets!

Custom Twitter Backgrounds

Twitter is the hottest Social Network on the web and a prime opportunity for you to establish Networking connections and grow your exposure on the Internet.

Stand out from the rest of the Tweeple ~

Develop and promote your brand niche by taking advantage of all that background space!

If you’re looking to promote and advertise your business without spending a lot of money; have an ecommerce website, or are a Work-at-Home Mom, sell on eBay, Etsy, Bonanzle, customized Twitter Backgrounds are the way to go!

For more information, visit: TwitterWebs

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Dec 27 2008

Are You Ready to Take Your Freelancing Business to the Next Level?

The small business sector is on fire. There are thousands of new businesses springing up every day and the ease and affordability of Internet access has made much of the growth in entrepreneurship today possible. This is wonderful news for freelancers and here’s why.

As business continues to heat up for online companies, managers are feeling the pressure to have quick access to reliable specialists who can

* Update the design of a website
* Write content for web pages, article marketing campaigns and brochures
* Proofread ebooks, manuscripts and promotional copy
* Provide customer service for web based or telephone help centers and
* Manage administrative and accounting tasks with ease and professionalism.
* Assistant with Blog maintenance, forum maintenance and article writing for niche blogs

Many small businesses can not afford to hire employees. They may not have the office space or have enough work for a full time person. This makes temporary help so attractive.

The challenge today for a business owner is knowing where to turn to for this temporary or “as needed” assistance. A temporary employment agency can be costly and putting an advertisement in the newspaper can be time consuming and costly without necessarily providing the person that is really needed.

As a freelancer you know this already, but now there’s a freelancer’s directory that is helping to make that message loud and clear for you—the highly skilled female freelancer.

Shelancers is an online directory of professional female freelancers including graphic designers, bookkeepers, copywriters, virtual assistants, marketing specialists, website designers and many other professionals. This is a directory on a mission to help female freelancers push their businesses to the next level of success. Promotion and education go hand in hand at Shelancers.

“I decided to join Shelancers as a cost effective means of building up my client base. Shelancers is positioning itself as the “go-to” online directory for small businesses looking for the right professional to get the job done on time. They are also passionate about helping women to achieve financial success by sharing information on the best ways to succeed as a freelance professional today,” explains CAM Virtual Assistant Services.

Business owners who choose Shelancers are selecting a directory that features freelancers who are benefiting from the professional information and resources created specifically for Shelancers’ members. Resources include monthly reports, audio recordings and an active online discussion board where members can pose questions and discuss best practices in their fields.

The Shelancers directory also offers users easy online navigation tailored specifically for the needs of business owners/hiring managers. Service providers are listed according to service categories (e.g., accounting, web design, copywriting, virtual assistants, marketing, etc.). Each listing provides freelancer contact information and available client feedback to help hiring managers/owners to readily secure references, quotes and samples of relevant work.

If you’re a freelancer looking for a directory with the right services and support to position you for long term success it’s time for you to visit Shelancers

Service Professionals for Online Businesses

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Dec 01 2008

Strengthen Each Area of Your Business: Barefoot Boot Camp Classes Starting Soon

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2008 is winding down…

And most all those resolutions we began earlier this year are now just distant memories.

Life gets kind of blurry this time now… as we charge into the much-anticipated ‘new’ start…again.

Lots of changes for most of us, new schedules, new plans, new goals…

And as the kids prepare for the holidays we love, we also consider how expensive things are getting and have been…and perhaps how things will change in our job, our life, our business in January.

Before you focus too far into the future, take a good, hard look at today.

Are you where you need to be to make this your best year yet?

To reach your full potential in life, family, and business?

It’s OK if you can’t answer yes.

Maybe you plowed right through the last few months, taking care of business as usual, but still not seeing the results you want…

Maybe you’ve been studying internet marketing, buying big box homestudy courses, reading every newsletter with great interest and wondering why you’re not having the same results as ‘the big boys’…

Or maybe you’re starting out, doing your research, plotting, planning and hoping that something about this ‘internet marketing stuff’ will work for you.

Whatever the reason, you are ready to:

• Focus on your online business without losing sight of your life.

• Find out what it takes to make your site, your offer, your product unique and set yourself apart from the rest.

• Layout your step-by-step plan for growing a strong, profit-generating online business.

• Get more done AND have more time each and every day.

• Connect with other positive online marketers, men and women with the same interests that you have.

• Bust through those mental walls (and or technical hangups) that have been holding you back.

You know it’s time to pull out the stops and make it all happen.

But what you may not know is that you don’t have to do it alone…

NOW OPEN – Internet Marketing Barefoot Boot Camp registration!

Six INTENSE and interactive sessions of coaching that Carrie Wilkerson, The Barefoot Executive created specifically for internet marketers, LIKE YOU!

Six power-packed strategy sessions, exercises, and a host of resources that will transform your mindset, your business, and your life.

Her easy-to-understand (AND PROVEN) blueprint model that will get your profitable as quickly as possible. She doesn’t promise you overnight riches, but she DOES promise to teach you what works for her!

Where you are at next month, next year, five years, and even ten years from now, all starts with today.

You can get more details at Barefoot Boot Camp

Carrie is not the same-old hypey, aggressive marketer you expect to hear from… there is something different about her – but you need to check it out for yourself!

Go to this page and let her tell you in her own words! You will be glad you did!

But hurry – Carrie limits these classes for maximum interaction and there will only be 75 total slots sold! (last I checked, there were
just 62 left)

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Oct 07 2008

Top Ten Reasons You Need to Be Blogging to Promote Your Business

When I network with small business owners and online marketers, I often find myself asking them if they’ve launched their blog yet. Adding a blog has so many important benefits and it’s no wonder that huge corporations and megastores are also getting into blogging. Especially for the micropreneur however, blogs have several distinct advantages. Here are a few.

1. A blog is search engine food! Google and the other big search engines love content and a blog can help you get free search engine traffic. Recently search engines are giving more weight to blogs because they want to offer the freshest, most relevant content to Internet searchers.

2. Blogs create community. Because they are interactive, a blog draws people back to your site again and again. Your visitors will read your post then leave their comments, read comments left by others, and come back to see how the conversation is flowing. Blogs are much easier to manage than message forums too. With RSS (Real Simple Syndication), people can subscribe to your blog feed and be notified automatically when you update your blog.

3. Blogging puts you in control of your site. Posting to your blog is as easy as typing an email or a word document. Why pay a designer to add a page to your website when you can update your site whenever you like, easy as pie? You can blog as often or as rarely as you like to serve your particular needs.

4. Blogs help you grow your bottom line. There are many ways you can add additional monetization streams to your blog so you can make more money in your business without working harder.

5. Your customers love blogs. They can ask you questions, read info about your products and services, and share their opinions. A blog has a more friendly feel than a website.

6. Blogs help you know your target market. As you observe who is leaving comments on your blog, you get to know your market better. This education helps you be a smarter marketer.

7. Conduct market research. A blog is an easy way to conduct surveys and polls to help you get inside the mind of your customers. This information is invaluable to you.

8. Blogs help your customers get to know you. A blog gives your customers a chance to see your personality shine through. People buy from people they like!

9. Blogging is fun. I’ll admit it, blogging is addicting once you get going! There are so many benefits to your business. What’s not to love?

10. As a small business owner, you have a limited marketing budget. Blogging is a free marketing tactic – it only costs you a little of your time.

Get help setting up your blog, learn what you should blog about, and get marketing tips to get more blog traffic at To take advantage of this special 4 week Coaching Package, click here


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Sep 28 2008

Tips to Help You Grow Your Business ~ Online Strategies

The internet is an ever-evolving medium that’s here to stay.  In order to grow your business, one must keep up with the latest technology.  Web 2.0  and social networking sites are fast-becoming the preferred way to get the word out about your business.  Here’s some helpful links to get your business and name out on the web.

How to Turn Twitter Into a Powerful Marketing Tool

How to Use Twitter As an Easy Way to Gain New Clients

How to Use Twitter 5 Easy Tips to Connect With Potential Clients That Service Providers Can Use

How to Incorporate Twitter Into Your Daily Business Routine

How to Add Popular Twitter Plug-ins for WordPress Blogs

How to Set Up a Twitter Feed On Your Blog

How to Twitter On Your Cell Phone

How to Know if Someone Stops Following You on Twitter

How to Determine if the Work at Home Life is Really For You

How to Be a Work at Home Mom ~ 10 Tips for Success

How to Sign Up For eBay To Earn Extra Money For Retirement

How to Know When to Seek Help For Stress

How to Remove Fungus Gnats Bugs from Office or House Plants

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Sep 27 2008

Blog Authors ~ 3 Ways PLR is Perfect for Podcasting

As a blog author and small business owner, I often listen to Podcasters to get a heads-up and see what the latest marketing tips are all about.

Podcasters and Internet radio show hosts can use private label rights content in a variety of ways to help boost their listenership. PLR articles aren’t just for information sites and here are a few ways podcasters can put them to use on their own site.

1. Use the articles to post to a blog or website in between shows to keep your show fresh in your listener’s mind.

2. Use PLR to brainstorm future show topics.

3. Make recordings of the articles and post them as bonus or mini-podcasts.

No matter how you choose to use your PLR articles to boost your podcast, it’s extremely important that you realize you need to rework the original content to make it your own. Add your own thoughts, rewrite the content to make it fit your audience, add your own personal research and data, etc.

Looking for more tips to give your subscribers about getting the most use out of their PLR? Check out the 9 Uses for PLR Articles at Easy PLR.

PLR Articles

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Sep 27 2008

Small Business Owners ~ Do You Know the Difference ~ PLR and Ghostwritten Articles: Are they Ethical?

Are you a Small Business Owner or Non-Profit trying to get your message across?  Perhaps you target a particular niche market, and are at a loss for ideas or words to promote your service or product.  PLR articles can be very beneficial to small business owners.  Many PLR articles are written for niche categories.  CAM Virtual Assistant Service can help you take your business to the next level and Pay It Forward.
PLR and Ghostwritten Articles: Are they Ethical?

by Nicole Dean

Recently, in an interview, I was asked “Is it ethical to use private label rights and ghostwritten articles?”

Let me step back a moment and explain… Private label rights (or PLR) articles and ghostwritten articles are used by web owners as a method of outsourcing some of their content.

* PLR articles are packages of articles that are pre-written and sold to more than one person.

(We recommend this site for your PLR needs.)

* Ghostwritten articles are articles that are written by someone else just for you that you can put your name on and are not sold to anyone else.

In both cases, you are allowed to edit the content as much or as little as you’d like and use the articles on your website, blog, or in your newsletter.

So, back to the question. Is it ethical? My answer was, “usually, yes”.

If you’re using the articles and saying “written by me” without changing anything at all, it may bite you in the butt later, when someone else does the same thing. Does that make it unethical? Not really. It’s just not smart. Can you use the article as it is or edited slightly, without saying it was written by you? Of course!

Most PLR packs are written by ghostwriters. Ghostwriters are professional researchers and writers. If you purchase well-written, informative PLR or ghostwritten articles and share them with your
readers, don’t you all benefit? Your readers benefit by getting great information. You benefit by saving time. Is it any different than hiring a graphic designer or webmaster? Not in my opinion. Heck, most
politicians don’t write their own speeches. They leave that to people who are professional speech writers.

Of course, you’d want to only use top-notch PLR articles and not “sell-out” just to pump out blog posts or web pages quicker. We recommend you research thoroughly before choosing any ghostwriter or PLR service.

Here’s what to look for in a PLR service so you don’t waste your money:

1. Make sure the articles are written well.

2. Make sure that you know what topics you’ll receive (instead of some grab-bag of articles).

3. Be sure that the people running the program have some experience in article writing themselves, so they know what they’re doing.

There’s no point in doing everything on your own, especially if you dislike writing. All successful business people outsource the tasks they are not good at or dislike. Check it out. It might take some pressure off you and allow you to spend more time with your kids. And, that’s definitely ethical.

Author Resource -
Nicole Dean welcomes you to check out EasyPLR.com – where you’ll find high-quality PLR articles on niches sold in very limited quantities.

PLR Articles

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