In an earlier post I spoke how I would be inviting several experts to Guest Post on Moomettesgram’s Musings. I’d like to introduce you to my friend Susan who is well recognized throughout the community. I’ve had the pleasure of knowing Susan for some time as we met through several of the business and WAHM forums we frequent together. Susan was also a Contributor at Timeless Bliss on Blissfully Domestic where you’ll be able to enjoy more of her excellent advice and perspective on life!
If you have a topic of interest that you’d like to share and be a Guest Blogger on Moomettesgram’s Musings, please contact me (see Contact tab above).
Whyis a Great Business Choice for a
My name is Susan52 and I am totally addicted to Squidoo. I appreciate Cindi’s asking me to guest post. My topic, of course, is Squidoo, but since I could talk or write about Squidoo for days, I had to decide how to narrow it down. Since Cindi’s readers include WAHMs of all ages, I decided to address you and the questions you might have about why you should use Squidoo to promote yourself and your blog or business.
First, you might be asking yourself, What is Squidoo? While more easily experienced than explained, let me try. Squidoo is a place online where regular people, called lensmasters, create web pages, called lenses, about a hobby, activity, gadget, person, or any other subject that they are passionate about, and make money for themselves and for charity. A Squidoo lens isn’t a blog that has to be updated weekly or even daily to grow and thrive, it’s a stand-alone mini-website put together by an expert, someone who knows and loves its topic.
How much time does Squidoo require? I know you’re busy; I am, too. The good news is that you can spend as much or as little time making and improving Squidoo lenses as you want. You can actually make a lens in less than five minutes. A five-minute lens won’t be a great lens, but it will be a start. Since work-at-home moms tend to find free time in snippets, it’s fine to work until your snippet runs out. Then put it away and go back later, but be sure you do go back. Updating or adding content to improve your lenses is a good thing to do for two reasons. First, you want to provide the best and latest information as possible for your readers. Second, updating a lens will help it rise in popularity, measured on Squidoo by something called lensrank. The better your lensrank (100 is better than 1000), the more likely it will be that people will find your lens.
What would I make a lens about? I’m not an expert on anything. Sure you are! Even if you’re “just a mom” without any blogging or business experience, you still have experience, and therefore expertise, on where to find the best diapers, how to make a healthful meal kids will eat, your favorite Bible study books, how to create a special bedroom to enjoy with your husband, how to balance a household budget, the best birthday gifts for kids of whatever age, and the list goes on. If you already have a blog or other online business, then by all means make a Squidoo lens to promote that enterprise. Can you say “backlinks,” baby?
How much money can I make on Squidoo? My income last year was into the four-figure range, but honestly you probably won’t make much when starting out (it took several months before I earned anything at all). By building multiple lenses over time, and especially by networking lenses on related topics, your earning potential will increase. While there are a couple of ways lensmasters earn money from Squidoo, adding and promoting affiliate products gives you an additional income source which can be quite lucrative when cross-promoting between your own lenses and your blog or other business website.
That sounds too complicated. Perhaps Squidoo does sound complicated or confusing now, but running seemed very complicated before your baby could walk, remember? Now, that toddler has progressed from his first step to running around and getting into everything. That’s sort of the way things work with Squidoo. Begin with a baby step, making your first lens. Then take a second step with another lens, and by the time you’ve made a couple more, you’ve improved the first ones, you’ve studied other successful lensmasters’ lenses, and you’ve gotten involved on the SquidU forum, all steps I highly recommend, you’ll be up and running, too!
You’ve convinced me. How do I get started? I recommend starting by exploring Squidoo. Look at a few lenses on a couple of topics that interest you. Take notes on what you like about those lenses, what you don’t like, or what you would do differently. Then, go to the bottom right corner of any lens and click the “Create a Lens” link. Follow the very simple directions – and you’re off!
I hope this information was helpful. Feel free to explore some of my lenses and read the tips provided on my Squidoo blog. If you have other questions, I recommend the Squidoo Answer Deck or SquidU. When you’ve made a lens or two that you’re proud of, feel free to contact me with a link. I love to check out what’s new on Squidoo!
Disclaimer: Guest Post opinions are strictly those of the author.